copywriting tips

Prince’s Number One Writing Tip: Never Stop Proving It

Creative

I work best with a chip on my shoulder. Nothing gets me going like someone not believing I can do it. In every direction you’ll find doubters. People looking to put you in your place. Your job is to prove them wrong. Watch and wait for Prince to take the stage below. For years I’d […]

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“They Don’t Build Statues of Committees”

Copywriting

Insightful story from Innis Maggiore’s “Breakfast with Jack Trout” For 2 Points who said “”They Don’t Build Statues of Committees”

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Talking Advertising with David Ogilvy

Copywriting

Great video of one of the copywriting masters.

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3 Quick Copywriting Tips – Kick Start Your Writing

3 Quick Copywriting Tips Series

I’m always looking for a way to kick start my writing. Here are three copywriting or simply writing tips I use to get started. Start by focusing on benefits (emotion) first and back it with features. Start a blog – it’s a great place to try new things. True or not a blog feels more […]

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